Elevate is an online video course for ambitious business owners eager to learn what will give them a competitive edge.
Learn from subject matter experts from all areas of business for any industry and get priority access to them to have your questions answered at your convenience.
Are you overwhelmed with the options of coaches and consultants offering you results and wondering if it’s worth the gamble? Taking this course offers you valuable information and the opportunity to “try before you buy” by vetted experts with proven track records of success.
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What's Covered In The Course?
This course has over a 100 years worth of experience boiled down into actionable and organized videos from multiple experts. No fluff. Actionable and practical content is guaranteed and content will be added on an ongoing basis.
Meet the Elevate Experts
Learn from the best subject matter experts from all areas in business for any industry and get priority access to them to have your questions answered at your convenience.
ASSESSING YOUR CORPORATE HEALTH
Mike Thompson
Mike Thompson, Management Consultant, Author & International Speaker
Mike recently retired as Associate Professor, Management Consulting with the Faculty of Management at Royal Roads University. Prior to this appointment, he held senior management positions within the commercial banking sectors in the U.K. and Canada and currently holds a visiting professor appointment at the Graduate School of Business, Grenoble, France.
In 2020, Mike received the Lifetime Achievement Award from the Certified Management Consultants Association of B.C. Mike co-authored the book Business Diagnostics with Richard Mimick and Terry Rachwalski. The book takes business owners through a pragmatic and effective “size up” process to gauge their corporate health.
In 2020, Mike received the Lifetime Achievement Award from the Certified Management Consultants Association of B.C. Mike co-authored the book Business Diagnostics with Richard Mimick and Terry Rachwalski. The book takes business owners through a pragmatic and effective “size up” process to gauge their corporate health.
BUSINESS STRATEGY
Robert Murray
Robert Murray, Best-selling Author, International Keynote Speaker, Business Strategist and Turnaround Mercenary.
As a business strategist, Bob is able to see simple, executable and engaging solutions where others see only problems. He has created solutions for thousands of people and businesses in multiple countries around the world; all of which have asked him back for more, because of the success that he has provided for them. Organizations such as: TELUS, Vodafone, Heineken, Deloitte, Coca Cola, Phillips Electronics, AstraZenca, Microsoft and Endurance Wind Power to name a few. Bob teaches winning strategies and they live the results.
As a Turnaround Mercenary, Bob brings more than 25 years of Executive Business experience in Marketing, Sales, Operations, Business Development and General Management in over 20 countries. He has led 18 different start-up and turn-a-round initiatives from concept to success including billion-dollar business turnaround’s with over 1,600 employees and five major business acquisition and integration projects. His approach is “no-nonsense,” earning him the label of the Gordon Ramsey of the Boardroom. He has faced unimaginable adversity in taking groups in various organizations through the “Journey of Transformation” in order to help businesses and people be all they were meant to be.
STORYTELLING FOR BUSINESS
Marc Stoiber
Marc Stoiber, a creative director and brand consultant, has been crafting powerful stories to sell products and build brands for over 30 years.
For over 30 years, Marc has helped everyone from global packaged good giants to local start-ups create brands that are simple and outperform. He started as a writer in Hong Kong, became a creative director in Germany, was part of the Palmer Jarvis team that won Agency of The Year 4 years straight, ran the creative output of DDB Toronto, and was National Creative Director at Grey as they went from #40 to #9 on the national creative scorecard in under 3 years. An entrepreneur at heart, he then started Change, an agency that made sustainability sexy. He successfully sold Change after 5 years, and became a consultant working with CEO’s of SME’s.
EXIT EXECUTION
Brad Gaulin, P.Eng., MBA
Brad is the Chief Transformation Officer of MExit™ (Maximum-value Exit planning & execution). Brad and his team ensure that business owners sell their businesses at a premium with the personal and financial legacy they truly want from their business.
Brad is a serial entrepreneur & business coach specializing in growth transformation & using ESG (environment, social, & governance) to future-proof companies. He has been growth transforming organizations for over 13 years as a business coach, & for over 40 years as a professional, executive & entrepreneur. Clients can leverage his extensive experience in strategy, innovation, growth marketing, organizational design, operational excellence, team building, leadership & culture. He has honed these skills in the upstream energy sector, information/web technology, B2B SaaS, engineering, industrial products/services & advanced automation.
IMPROVING OPERATIONAL EFFICIENCIES
Jaap Siekman, MSc, PEng, PMP
Jaap Siekman, Business Coach, Operational & Organizational Change Management.
Based on 30 years of experience in Engineering & Operations Management, Project Management and LEAN, Jaap (pronounce “Yaap”) brings a practical and effective approach to helping his clients develop a written transformation plan, coaching them through the execution of that plan, and introducing a plethora of experience-proven tools to improve operational efficiencies. His purpose is to help Small-Business owners improve operational efficiencies and productivity, while reducing stress and improving the work-life balance of his business owner clients.Linkedin
DIGITAL & SEO STRATEGIES
Steven Arsenault
Steven started his career in software and was one of the early pioneers in bridging the gap between telecom systems and computer intelligence. When cell phones were still being talked about more than talked on, Steven was already helping to shape the global wireless blueprint in his role as a strategy advisor for AT&T Wireless.
From there, he co-founded a company that developed the world’s first “Video on Demand” technology in a partnership with a New Zealand cable corporation. The company, and its technology were later acquired and sold for more than $400 million.
Following the acquisition, Steven found the Internet (not for the first time, just in a more profound way). Taking a keen interest in all things web, Steven specialized in messaging technologies, Internet marketing, and SEO tools that consistently delivered overwhelming results for his clients. It was in this space that he found his passion, and formed the foundation of what is now One Big Broadcast and Webstager.
CYBER SECURITY FOR BUSINESS 101
Dominic Vogel
Dominic, Founder & Chief Strategist at Cyber.sc., Cyber Risk Advisor, Speaker, Coach, Host of CyberSecurityMatters Podcast,Positive Troll & Board Director.
Dominic Vogel has an established track record as a business security leader, serving in critical roles on numerous projects including security strategy development and endpoint security management in various industries (financial services, government, telecommunications and critical infrastructure). Vogel is a skilled communicator having been the keynote speaker for BrightTALK Security Summits, NYIT Cyber Security Symposium, Vancouver Enterprise Forum, ISACA Cybersecurity Nexus 2016, among others. As Chief Strategist at Cyber.SC, Vogel focuses much of his energy on helping startups and small/midsize businesses with their cybersecurity challenges. His company also specializes is performing on-demand cybersecurity services for understaffed and overburdened larger enterprises.
FINANCIAL STRATEGIES FOR CORPORATIONS
Pascale Hansen, BA, CLU, CCS, EPC, CPCA
Pascale is the Co-Founder and CEO of Zada.
As a financial strategist, Pascale helps business owners create roadmaps that ensure business growth by optimizing cash flow, reducing taxes and bringing the right vetted experts to the planning table.
In her corporate career, Pascale has been a strategic business partner for her clients for more than 20 years in her various roles with Nielsen Media Research, Concerto Marketing Group, Global Payments Canada, American Express,
Euler Hermes (now Allianz Trade), Xerox, Western Union Business Solutions and Cambridge Global Payments.
HUMAN RESOURCES MANAGEMENT
Sofia Arisheh, BA, CPHR, ACC
Sofia is a certified Human Resources (HR) strategist, coach, leader, and educator with over 15 years of extensive experience in multiple sectors. She specializes in aligning HR strategy with business strategy, focusing on employee-centric approaches to drive better business results. Her HR experience has involved overseeing day-to-day operations, developing HR strategies, leading organizational changes, and partnering with leadership to drive and deliver on HR principles and business strategies.
Professional, energetic and passionate about HR, Sofia is an invaluable ally to your Human Resources needs. Her specialization in HR includes compliance, talent management, performance management, employee engagement and training and capability development.
Sofia has a Bachelor of Arts Degree in Psychology from Simon Fraser University, a Post-Baccalaureate Diploma in Human Resources Management from Kwantlen Polytechnic University, holds her Chartered Professional in Human Resources (CPHR) designation, is an Associate Certified Coach (ACC) and is an Accredited Licensed Practitioner for Strength Deployment Inventory (SDI).
INTRODUCTION TO BUSINESS BANKING
Ryan Hounjet, CFA
As a Business Banking Consultant, Ryan works with businesses to help them optimize their banking services, and perhaps more importantly, better understand how to prepare for interactions with their bank to get the most out of the relationship.
Ryan worked as a Commercial Banker with Scotiabank, specializing in structuring credit facilities ranging from $2-25million across a range of lending facilities including Property and Equipment loans, Lines of Credit, Letters of Credit, Hedging and Derivatives. Ryan was recognized twice with Scotiabank’s “Best of the Best” award as one of the department’s top performers.
UNDERSTANDING ALTERNATIVE FINANCE
Tom Klausen
Tom Klausen, President of True Viking Finance Inc.
As a Business Finance Guide, Tom helps small and mid-sized business owners with their financing challenges. Start ups, rapid growth and turnaround situations are his specialty. He has over 30 years of experience to share with his clients and solid connections to help them secure a variety of financial solutions in North America. Tom helps his clients not only save time and money but shields them from aggravation and disappointment.Linkedin
WEALTH MANAGEMENT
Julie Brough, CFA, CFP
Julie Brough, Executive Vice President and Portfolio Manager, Logan Wealth Management
An active member of the CFA Society of Toronto, Julie has achieved and helped others achieve great success. It's always been her priority to ensure that her clients receive in-depth, personalized investment management and financial planning services.
Julie holds a Bachelor of Business Administration with Honours and a minor in Economics from Wilfried Laurier University and brings with her 20 years of experience working with individuals, families, and not-for-profit organizations as a CFA charter holder and Certified Financial Planner.
CRYPTOCURRENCY
Brandon Ivey
Brandon is a Cryptocurrency Consultant and Educator who offers 1-to-1 Personal Cryptocurrency Coaching to help busy business owners build and grow their crypto portfolios.
Brandon is the course creator of numerous cryptocurrency courses ranging from beginner to advanced trading. He has the gift of explaining very complex concepts in simple, easy-to-understand terms. His passion for creating prosperity for business owners and anyone interested in Blockchain Technology and Cryptocurrency is palable.
BUSINESS VALUATION
Lorraine McGregor
Lorraine McGregor, Senior Consultant, Business Performance, Spirit West Management
Lorraine McGregor is co-founder of Spirit West Management Ltd., specializing in growing companies to the next level and becoming saleable. She has worked with more than 300 company owners since 1990 transforming businesses into more predictably profitable enterprises to increase return on investment.
Lorraine is the author of 3 books on how to make a business saleable and has spoken on the topic to clients of RBC, Canadian Western Bank, Association of Corporate Growth, and Vela Wealth.
Spirit West Management has clients across North America and the Caribbean.
Elevate will give you the right resources to shorten the journey for scaling your business. It’s ideal for an entrepreneur chasing a big vision for their business and their life.
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